
Services
The vast array of services that Side•Kick International provides for its clients is virtually unlimited. We use our well-established, long-term and successful buyer relationship and proven sales track record with QVC to navigate you and your product through the system, bypassing all the barriers of the uninitiated. As a full-service provider of sales and marketing for the electronic retailing market, we are equipped to handle your product from identifying the unique qualities that will get your product to stand above the crowd, to an on-air sales spot on QVC, to post-air feedback, and all the steps in between.
Side•Kick International's expertise is available for all of the following services:
- Determine the features and benefits of our client's product
- Coordinate and strategize Video Tape Recorder (VTR) support and on-air graphics; create timed VTR clips for use in other promotional opportunities, e.g., Today's Special Value, Hot Picks, Host Promo's, etc.
- Develop, write then discuss on-air strategy with QVC
- Develop master document for all aspects of selling the product
- Create the various scripts needed for different points in the selling process
- Interview, hire and train on-air product spokesperson
- Arrange meetings between all involved parties at various stages prior to the first airing
- During the on-air product presentation, monitor how the "sell" is managed with QVC broadcast areas
- Monitor the phone activity during a presentation to focus on what particulars cause the product to sell better
- Provide after-airing feedback to the spokesperson to continue to fine-tune future presentations
- Arrange follow-up meeting with QVC personnel to review the presentation and address any issues
No aspect of the path to QVC is unknown to Side•Kick International, no details are missed.
All you need to do is bring your product to us, and together we will Make It Special!